Friday, June 19, 2009

Not a local showcase, but local native Jacob Seedman, founder of the Shalom clothing brand and a Salinas High School alumni, is promoting this event tonight in The City.

Seedman's Shalom Cultural Peace Project has been designing his line since 1999. He is gearing up to unveil his fall line later in the year, and the line is currently on sale locally at Bill's Wheels in Salinas. Read the bio after the jump and get more info @

Founded in 1999 in Salinas CA, by Jacob Alexander Seedman. Shalom CPP is a message driven lifestyle clothing company. Seedman’s vision was to create clothing that represented the message of peace, and incorporated culture and his environment. By the end of 2000, Seedman faced an unforeseen trademark infringement that halted the growth of the brand. After a 4-year battle, Seedman regained the trademark and was off and running once again! At the end of 2007 Shalom CPP was carried in stores worldwide, and had gained a diverse following. Due to several changes, Shalom CPP is returning after a two-year incubation with some cult classics and a newly revamped look. Shalom is proud to reenter the market offering the best quality Eco friendly apparel. The message remains the same. Shalom: the essence of peace. Make peace not war!

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